Halifax Health Enhances the Patient Experience and Payment Results

Choosing the right words can make a multi-million dollar difference when it comes to patient billing. Halifax Health was experiencing common revenue cycle struggles—mounting patient accounts receivable and increasing bad debt. Recognizing they had a communications problem, they revamped their statements to reduce confusion, applied strategic messaging campaigns to change payment behavior, and streamlined the communication process across the revenue cycle. The result was a $12 million turn around in self-pay performance.